Mastercard Selects Top 5 Startups for Blockchain & Digital Assets Program

Mastercard has announced the selection of five startups to participate in its Start Path blockchain and digital assets program, which seeks to foster innovation in blockchain technology and digital asset utilization.

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In Detail:

Mastercard, a leading global payment technology company, has welcomed five startups into its Start Path blockchain and digital assets program. The purpose of this initiative is to encourage innovation in blockchain technology and digital currency usage, focusing on developing new methods to tackle real-life problems, enhance customer experiences, and broaden the applicability of blockchain technology.

Mastercard brings its extensive knowledge in building a global payment network to the table, connecting regulated money, bank deposits, stablecoins, and Central Bank Digital Currencies (CBDCs) with startups. This enables the creation of novel solutions geared towards improving digital commerce user experiences.

Blockchain technology's distinctive features play a crucial role in the Start Path program, where collaboration with sector specialists and fintech startups helps identify and build relevant use cases that cater to urgent societal demands. Selected startups receive exclusive training, guidance, and access to Mastercard's client base and distribution channels for four months. Since its launch in 2014, Mastercard's Start Path program has assisted more than 400 startups hailing from 54 nations.

One of the chosen startups is Kulipa, based in France, which focuses on facilitating crypto payment card issuance for digital wallets. Triangle, a U.S.-based firm concentrating on sustainability via a data platform incorporating climate information with finance, along with Venly, a Belgian startup easing blockchain integration for developers and businesses, were also picked for the program.

Participants in the Start Path program are excited about the opportunity to collaborate with Mastercard and contribute to advancing blockchain technology and digital assets. The initiative promises to spur growth and innovation in the crypto space, helping the industry reach new heights and unlocking new possibilities for businesses and consumers alike.